Your Expert Mind was born from a simple realisation: the same always-on AI technology that transformed a logistics business could transform every expert who sells their knowledge.
Simon Roberts built Logisti-Call to solve a brutal problem in UK logistics: businesses bleeding revenue through missed calls. The solution was an AI voice agent that represents your business 24/7, handling every inbound call without you.
It worked. UK logistics companies started using Logisti-Call's NeverMiss AI Engine to ensure no call went unanswered, no lead was lost, and no customer was left waiting — regardless of the time of day or how busy the team was.
And then Simon had a realisation. The same principle — always-on, expert-trained AI that represents your business in your absence — applied to every expert who sells their knowledge online. Coaches. Consultants. Course creators. Thought leaders.
They were all losing leads, wasting hours on pre-sale admin, and being unavailable at the exact moment a prospect was ready to buy. Not because they didn't care — but because they were human, and humans need to sleep.
Your Expert Mind was the answer.

"I built Logisti-Call to solve missed calls in logistics. Then I realised the same always-on AI principle applies to every expert who sells their knowledge. Your Expert Mind was born from that insight."
— Simon Roberts, Founder
We don't talk about AI in theory. We've deployed it commercially in one of the UK's most demanding B2B sectors. Everything we build for you is grounded in real-world deployment experience.
A Digital Mind that sounds like a generic AI is worthless. We invest significant time in the training process to ensure your Digital Mind genuinely sounds like you — not like a chatbot.
We built YEM because we understand what it means to run a business where time is the constraint. Everything we do is designed to give you more of it.
You shouldn't have to become an AI expert to benefit from AI. We handle the technical complexity so you can focus on what you do best.
Book a free 20-minute call to discuss your Digital Mind and whether it's the right fit for your business.
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